Robert Schuller
1926–2015
Historical Figure“Tough times never last, but tough people do.”
Robert Harold Schuller was born on September 16, 1926, in Alton, Iowa, a small farming community in the northwest corner of the state where the bedrock values of hard work, faith, and self-reliance were woven deeply into the fabric of daily life. Raised in a devout Reformed Church in America family of Dutch heritage, Schuller grew up during the Great Depression on a farm where the family sometimes struggled to make ends meet. A devastating tornado destroyed the family’s farm buildings when Schuller was a boy, and he witnessed firsthand how his parents rebuilt through sheer determination and unshakeable faith. These formative experiences shaped his lifelong conviction that a positive mental attitude and unwavering trust in God could overcome even the most daunting obstacles. From these humble midwestern beginnings, Schuller would rise to become one of the most influential religious figures in twentieth-century America, a pastor whose message of hope and possibility reached tens of millions of people around the world.
Schuller felt the call to Christian ministry at an early age and pursued his theological education with characteristic determination. He attended Hope College in Holland, Michigan, and then Western Theological Seminary, both institutions affiliated with the Reformed Church in America. Ordained in 1950, he served his first pastorate at Ivanhoe Reformed Church in the Riverdale neighborhood of Chicago, Illinois, where he quickly demonstrated the entrepreneurial energy and boundless optimism that would define his career. In just a few years, he transformed a small, struggling congregation into a thriving community of faith.
In 1955, Schuller was called to establish an entirely new Reformed Church congregation in Garden Grove, California, in the heart of the rapidly growing Orange County. With no building, no congregation, and only five hundred dollars to his name, Schuller rented the Orange Drive-In Theatre and began preaching from the roof of the snack bar to families sitting in their cars on Sunday mornings. This audacious beginning was quintessentially American in its spirit of innovation, improvisation, and refusal to accept conventional limitations. The drive-in church was an immediate and resounding success, drawing hundreds of worshippers who were attracted by Schuller’s dynamic and uplifting preaching style and his relentlessly positive message about the love and power of God. The concept was revolutionary in its simplicity: meet people where they are, remove the barriers and intimidation that keep people from attending traditional church services, and make the message of God’s love accessible and inviting to everyone.
From that remarkable open-air beginning, Schuller built what would become the Garden Grove Community Church, later renamed the Crystal Cathedral Ministries, into one of the largest and most influential congregations in the United States. The church grew rapidly throughout the 1960s and 1970s, and Schuller became nationally known for his philosophy of “possibility thinking,” a theological framework that combined Reformed Protestant theology with principles of positive psychology and self-improvement. Influenced by the work of Norman Vincent Peale, whose book The Power of Positive Thinking had been a bestseller in the 1950s, Schuller developed his own distinctive approach that emphasized God’s love, human potential, and the transformative power of faith-fueled vision.
Schuller’s expansive vision reached its architectural culmination in 1980 with the completion of the Crystal Cathedral, a stunning all-glass structure designed by the world-renowned architect Philip Johnson. The breathtaking building, which seated over two thousand worshippers and featured more than ten thousand rectangular panes of tempered silver-colored glass held together by a white steel space frame, became an iconic landmark of Southern California and a powerful symbol of Schuller’s expansive and optimistic theology. It was a church designed to dissolve the boundary between the sacred and the secular, between the interior life of worship and the natural beauty of God’s creation visible in every direction through its transparent walls. The Crystal Cathedral was, in many profound ways, the physical embodiment of Schuller’s core belief that faith should be bold, beautiful, joyful, and open to the entire world.
Beginning in 1970, Schuller launched the Hour of Power, a weekly television broadcast of his Sunday services that would grow into the most widely watched church service in the world. At its peak during the 1980s and 1990s, the program reached an estimated twenty million viewers in over one hundred eighty countries, making Schuller one of the most watched religious broadcasters in the history of the medium. Schuller’s television ministry was groundbreaking in its high production values, its use of music and celebrity guests, and its extraordinary global reach, bringing his uplifting message of hope and encouragement into living rooms across America and around the globe every single Sunday morning. His warm, fatherly presence on screen and his remarkable ability to communicate complex theological and motivational ideas in simple, accessible, and deeply personal language made him one of the most recognizable and beloved religious figures of his generation.
Schuller was also a prolific and bestselling author, writing more than thirty-five books over the course of his career that explored themes of faith, self-esteem, personal achievement, and overcoming adversity through trust in God. Among his most popular and widely read titles were Move Ahead with Possibility Thinking, Tough Times Never Last But Tough People Do, and Self-Esteem: The New Reformation. His books sold millions of copies and extended his influence far beyond the Crystal Cathedral. Schuller’s emphasis on self-esteem as a foundation for spiritual health and his integration of psychological insights with traditional Christian theology were both praised and criticized within the broader evangelical and Reformed Christian communities, but there was no denying the transformative impact of his message on the millions of people who found in his words the courage and inspiration to face life’s most difficult challenges with renewed hope and faith.
The final years of Schuller’s ministry were marked by severe financial difficulties, declining viewership, and painful family divisions that ultimately led to the bankruptcy of the Crystal Cathedral and its eventual sale to the Roman Catholic Diocese of Orange in 2012, where it was rededicated as Christ Cathedral. These trials were painful, but Schuller faced them with the same faith, grace, and dignity that had characterized his entire ministry. Robert H. Schuller died on April 2, 2015, at the age of eighty-eight in Artesia, California, leaving behind a legacy that fundamentally reshaped the landscape of American religious broadcasting and megachurch culture. His life’s work demonstrated to the world that faith, vision, tireless effort, and an unshakeable belief in the goodness of God and the vast potential of every human being could move mountains, build glass cathedrals, and touch the lives of untold millions who needed to hear that with God, all things are possible.